Video repurposing is the process of adapting existing video content for use on different social media platforms and formats. It allows your video to better suit the platform or audience in terms of resizing the video, adding subtitles, or editing the content. Maybe you put a lot of effort and time into your video production, so once you post a video on one social media channel, you can repurpose this video and post it everywhere to save energy and money; for example, repurpose YouTube videos for TikTok. A YouTube video doesn’t have to only remain on YouTube.
However, each platform has different requirements, like specs, social icons and so on. So, it also takes time to adjust the correct aspect ratio, length, and text format. And now you need a convenient video editing tool to help you - FlexClip!



Part 1 The Excellent Tool Helps You to Repurpose Video - FlexClip
FlexClip allows you to repurpose video in a few clicks and optimize your existing videos to suit different social platforms like Facebook, TikTok, YouTube, and others. You don’t have to create individual clips for diverse social platforms anymore. Moreover, FlexClip also provides other strong video editing functions to help you customize your videos so as to stand out on your chosen social platform.
FlexClip provides diverse video ratios for you to repurpose video with the appropriate aspect ratio on social platforms like YouTube, TikTok, or Instagram. Its diverse video ratios allow you to reframe and retain the important objects and information in the video to make sure your videos look perfect after resizing. You can resize your YouTube video to make it fit your chosen social media platform, like TikTok or Instagram, in one click.
Plus, if you want to repurpose your TikTok videos for Instagram or YouTube, you can try FlexClip’s AI text-based editing feature. Since Instagram Reels and YouTube Shorts need to be under 60s long. FlexClip can help you to be active and consistent on all platforms with all different styles of content without adding in a whole load of extra work. It allows you to effortlessly convert spoken words in your video into editable text, then edit videos just like editing a document. You can easily delete the text, and the video will be trimmed accordingly. You can upload video and audio in 60+ languages and seamlessly edit it like editing a document. And its AI will analyze the transcript and extract important moments. You can quickly get highlights from long videos with one click.

AI Text-based Editing Feature - FlexClip
And FlexClip’s offered AI features can help you repurpose video easily and quickly. Its AI Auto Subtitles can identify and generate subtitles or captions for your video automatically. This will help your audiences on different video platforms to overcome the language barriers. With 140+ languages, ten subtitle styles, and up to 90% accuracy, your video can help you reach a wider audience and strengthen your online presence. This subtitle generator is browser-based, which means you can access it without installing any software.

AI Auto Subtitle Video - FlexClip
FlexClip’s abundant media library will offer a lot of video or photo footage for you to adjust your video content. If you want to fine-tune your original video, you can trim or add some footage from FlexClip’s media library. And FlexClip’s elements library provides different social icons that can help you to readjust video according to the themes of different social media platforms. This function makes your video more appealing to your audience.
FlexClip provide pre-made templates to give some inspiration for you to repurpose video. It owns lots of designer-made templates so that you can choose a pre-designed template to customize the appearance of your video. You don’t have to start from scratch! You can upload your logo to the video breezily.


Part 2 How to Repurpose Video Online in FlexClip
Want to try FlexClip to start your first try to repurpose video? Follow the below prompts step by step and you will gain an engaging new video fit for another social channels.

AI text-based Editing - FlexClip

Choose Video Ratio - FlexClip

Add Subtitles - FlexClip

Add Elements - FlexClip

Download Video - FlexClip
The Bottom Line
Hopefully, in this post, we've given you some inspiration to repurpose your video better. And there are more video editing features waiting for you to explore. Let’s try FlexClip!
